Wednesday, 27 May 2009

Lazy me

I had a semi wonderful long weekend. It was the warmest in Holland for awhile so most people used the opportunity to go out and have fun (which I so DID). However there is only a certain amount of options to do before the boredom and lethargy set in. I have been appropriately uninspired and neglectful when it comes to updating the blog. There were many lists in my head but in the end my laziness won! and I must say that I have been hooked on micro-blogging (read: twittering like mad) hehehe anyway despite this stupid rambling, I am here to share another wonderful execution to commemorate Olympus's 50th anniversary. You know me, I love my camera ;-)

Thursday, 21 May 2009

Hermès and Dior

I suppose everyone has been caught up with Lady Noir which was released by Dior yesterday. Starred by Marion Cotillard and directed by Olivier Dahan, viewers were left hanging for the continuation of the short thriller movie with the next installment, Lady Rogue. This makes me I wonder if it is an emerging trend among the big fashion houses? Remember the recent Chanel no.5 with Audrey Tatou or the previous one with Nicole Kidman? There is also the Fitting Room Follies which was produced by Kaiser Karl himself. Now, I also present you the latest video from Hermès to promote their new scarf collection, "All I Do".

Monday, 18 May 2009

Benadryl -War-

As one of the people that is afflicted by hay fever almost every year, I can't help but support this war.

Advertising Agency: JWT, London, UK
Creative Director: Russell Ramsey
Art Director: Andy Smith
Copywriter: Ryan Lawson
TV Producer: Anna Church
Planner (creative agency): Ian MacDonald
Account Director: Will Kirkpatrick
Aired: May 2009

Tuesday, 12 May 2009

We are in it for the long haul

What happen when you merge a video and photos together? a hybrid project 'The Long Haul'!

Stop Motion | The Long Haul from DUMAIS on Vimeo.

Photo and motion commit to a long life together in a movie made from 4000 great pictures and...
3 x pimped out stills cameras
2000 square feet of studio
11 x Obama lovers
2 x Producers with whips
450 kg of props
360 degrees of dolly track
15 hours of makeup
1 x clip on rat tail
2 x actors standing still for 22 hrs
1 x grown woman wearing a child sized dragon outfit
1 x 72 hr work work day
1 x "Bapapa" song

Steal Our Ideas

Art director and copy writer, Jon and Adam, post their ideas everyday so people can 'steal' it: As creatives in the ad business, we know that coming up with ideas can take you away from the important things in life.Family. Friends. Absorbing culture. Coaching soccer. Reality TV. Sex parties. is here to help you get back the happiness that you've sacrificed to work long hours in creative industry. Our blog entries will save you the time and energy it usually takes to think of stuff, while building the credit needed to chat yourself up at award shows.

Infinity Citizen

The beautiful video of Tokyo in time lapse came to enhance Citizen watch's booth in Basel 2009. This video is provided by W0W, directed by Kosuke Oho & Takuma Nazaki, and designed by Daisuke Moriwaki, Daihei Shibata, Tsutomu Miyajima, and Yoko Ishii.

Thursday, 7 May 2009

Coca-Cola is gearing up for good summer

As one of the Happiness Factory big fan, I am pleasantly surprised by Coca-Cola's 5 billion summer limited cans. Enjoy the lovely simple design ;-)

Is Banksy really coming to dinner?

Source here.

Tuesday, 5 May 2009

Flashmob with Gisele Bundchen for Sky

Love the idea, good execution, but I have problem mixing flash mob with TVC. It felt too constructed... other opinion?

Train de Nuit, Chanel No.5 avec Audrey Tatou

As if we can't get enough of Coco Chanel. A tv commercial for Chanel No.5, starring Audrey Tatou under the direction of Jean Pierre Jeunet, has just been released. The romantic mood is serenaded through by Billie Holiday, "I’m A Fool To Want You".

Monday, 4 May 2009

What should we do next? A video about design strategy

RESONANCE from chris hosmer on Vimeo.

Is this just too much? The power of branding.

Disney has cleverly steered itself from branding junk food aimed to kids to a much healthier options such as vegetables and fruits. The producers are happier because they are partnering with a famous brand and selling more. Children are more than eager to chomp on avocado promoted by Zac Efron. Parents would prefer to buy the healthier range than the sugar laden snacks. And of course, Disney managed to hit two birds with one stone by including its 'corporate social responsibility' in this marketing strategy. Eveyone is satisfied right? What do you think? May be this Hannah Montana Banana article can help you make up your mind.

See what Kenya Hara has to say about Muji and the concept of emptiness